
Virat Kohli features in a new digital ad by Noise called #SunoDilKaShor. The ad aims to portray Noise smartwatches as reliable lifestyle companions for users, standing tall with them aiding improvements in life's game. The ad emphasizes the importance of "dil ka shor," Noise's core philosophy, to encourage viewers to listen to their noise within while counting on their Noise smartwatch. The ad captures Virat indulging in his favorite food guilt-free knowing that his Noise smartwatch will ensure his well-being. The ad has been received positively for creatively highlighting human nature's need to indulge in guilty pleasures once in a while in good hands.
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